Visiting Swarovski Kristallwelten in Innsbruck, Austria (Inside)

I wrote off Swarovski Kristallwelten in Innsbruck, Austria as too touristy until a friend who had recently visited convinced me otherwise. Swarovski Kristallwelten is a whole day family adventure that blends some art and history with tons of great play options for the kids. The only reason it wasn’t an all day attraction for us was the heat! We cut our visit short after lunch to seek refuge at a mountain pool. 

We started our visit by picking up the kids packet at the ticket counter. It is an activity book that guides the kids through both the inside and outside exhibitions.

I highly recommend this for the inside exhibition. While the kids completed the activities we had time to look around. 

You can’t miss the entrance. You actually walk behind the waterfall to get into the interior exhibitions. What a great way to be welcomed to this amazing facility. 

Inside each room has a different theme related to Swarovski. It is mostly focused on the art and things that can be made using these sparkly crystals. 

Jeff was disappointed he didn’t get to learn more about how these crystals are made. 

You don’t have to wander far before you encounter some famous artists who worked with Swarovski. 

The boys’ favorite room was where we went inside a crystal. It was fun to hang out in there as each angled piece glistened and reflected light. 

We breezed through some rooms and spent time in others exploring. Eventually we all got separated as people were interested in different things. 

The Big Little was mostly able to use the workbook on his own to complete each assignment. 

I loved the simple layout of the white art gallery, although the boys were not interested in hanging out here for very long. 

Instead they wanted to spend all their time in a room with a large model train display.  The display featured crystal snow and landmarks from around the world. 

The final room featured famous accessories made from Swarovski Crystal. 

These were all so beautiful and sparkly. The boys found a few favorites as well. 

The inside museum dumps you out into a labyrinth of shops all selling Swarovski. Kids who complete the kids packet get a free gift, which turned out to be a necklace. Our kids were thrilled. 

You can visit this large gift shop for free. There are plenty of crystal statues out to enjoy throughout the shop. You can also visit the restaurant without paying admission. We had lunch in the restaurant before heading to the outdoor portion of the museum. The restaurant is pricey but served good food. During the busy season there are a few food options set up inside the outdoor part of the museum, but this is your largest option. 

If you have kids and don’t have a full day to spend here and the weather looks good I would recommend skipping the indoor venue and spending all your time outdoors. 


Elizabeth is a Type A, Attorney turned Stay-at-Home Mom, who moved her family across the Atlantic for an adventure. She can often be found out and about finding fun things for her littles to do. Elizabeth loves to read, craft and chat with friends. She will try just about anything and loves to share her experiences.

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